Yet as many streamers continue to be disillusioned with Twitch - from the hate raids, to the poor implementation of new features and the high profile leak - the draw of YouTube is becoming stronger and will bring some healthy competition to streaming platforms. These features in particular will bring YouTube Gaming in-line with the Twitch standard. It's also working on Gifted Memberships and Live Redirect for Gaming to send viewers to another livestream. Esports will continue to be supported too, with the Minecraft Championships Pride 2021 (which raised over $340,000 for the Trevor Project charity) as a major success.įor the future, YouTube will work on new tools to improve the discoverability of live content, more ways to monetise, and improved chat features.
Subscriber-only Chat and Clips were two features directly inspired by streamers, while Membership Milestone Chats, Live Control Room and Super Thanks all had streamer collaboration.įurther, YouTube is investing in content creators, naming Dr Lupo and TimTheTatMan as key examples, as well as supporting short-form videos with the Shorts Fund. The post also highlights how YouTube is working with content creators on new features.
It also offers multiple ways for creators to monetise their content, and is working on chat moderation tools - something of a lure away from Twitch. The blog post, from Global Head of Gaming Ryan Wyatt, explains how YouTube differentiates itself by offering not only live streaming, but long and short form videos too.
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